Influence Marketing MEETUP #14 will take place on November 14, at 19:00. We will discuss work with an effective, creative, and sometimes unpredictable marketing channel – influencers.

Agenda

​🕠 7:00 PM – 7:30 PM: Guest Arrival & Registration, Networking

​🕖Starting from 7:30 PM: Speeches

Speakers and topics

Nikolay Solnyshko, CMO Overmind Games. Since 2015, he has been working with influencers in the Russian Federation and the CIS, and in 2023 he worked for the US cosmetic brand.

Topic: Can blogging placements in 2024-25 pay off? Fantastic ROAS and where to find them (USA and other cases)

Yana Koretskaya, founder of the “Nate, nosite” brand, ex-fundraising director of the “Ravnovesie” fund

Topic: How social business has grown many times over thanks to bloggers without paying them

Arshak Abgaryan, founder of Nic’s creative agency, creative producer

Topic: How to effectively work with bloggers in Armenia, analyzing and understanding cases

Zara Borisenko, editor-in-chief of the Yerevan Pike project

Topic: How to create media in Yerevan that will make readers fall in love with the city and local projects

Language: Russian