

ACBA Bank invites you to participate in a practical business course on "Strategic Marketing". During the course, we will discuss the topics of correctly targeting customers, choosing effective communication channels, and building successful marketing campaigns based on strategic marketing tools and practical experience. Applying strategic marketing skills will help you stand out from the crowd of competitors, strengthening your business's position in the market. Join this practical meeting and discover: ✅ What is marketing: the main models ✅ The essence of the brand and the difference between advertising and marketing ✅ How to develop a marketing strategy ✅ What to do internally, what to delegate 📅 January 22 | ⏰ 13:00–17:00 📍 Courtyard by Marriott Yerevan (Teryan 5) 👩🏻🏫 Trainers: Nelly Movsesyan, Tatevik Papikyan Only small and medium-sized business managers and other decision-makers can participate in the course.

