SMM Specialist

• Proven experience in social media management and content marketing, with a focus on developing and executing content strategies.
• Strong knowledge of content marketing, social media marketing (SMM), and visual marketing techniques.
• Upper Intermediate proficiency in English, both written and verbal, is required.
• Preferred skills include digital marketing analytics, creativity, Facebook advertising, and influencer marketing.
• Ability to conduct market research and apply insights to enhance marketing strategies.

Strategy development: 

• Development of individual strategies for Facebook, Instagram, LinkedIn, X (Twitter), and TikTok, taking into account the specifics of the audience on each platform to build loyal relationships with the target audience.

Content plan development: 

• Plan and create a content calendar, taking into account the latest market news and current events, internal advertising campaigns, and posting to engage the target audience. 
• Analyzing the effectiveness of the content and adjusting the plan according to the results.

Content creation: 

• Development of creative and engaging posts, stories, and other content for Facebook, Instagram, LinkedIn, X (Twitter), and TikTok.
• Graphic design and edits of visual materials.

Proactivity and sourcing infomercials: 

• Reaction to current events and creation of up-to-date content. 
• Constant monitoring of trends and news to find relevant and interesting content ideas.

Cross-marketing and cooperation with influencers:

• Finding new partners and brand ambassadors for cooperation.
• Collaboration with influencers for joint marketing campaigns.
• Collaboration with brand ambassadors to generate a constant stream of content.

Analytics and optimization:

• Evaluating results and optimizing strategies.